B
ABY
B
OOMERS ARE
D
RIVING
T
ODAY’S
T
RENDS
•
Baby Boomers make up one-third of the
developed world’s population.
•
Predict what Baby Boomers want
to buy, and you win.
Did You Know?
Ninety-six percent of the people lying awake
at night are worrying about finances or health.
– According to a Lou Harris Poll